The Outloud Group Influencer Marketing Banner Image

HOW IT WORKS

OUR APPROACH TO RESULTS-DRIVEN INFLUENCER MARKETING

We approach influencer marketing a bit differently than most agencies. first, we’re an influencer marketing agency, not just an influencer discovery agency. This means that we don’t just provide a list of influencers for you to manage and hope that they’ll be effective for your brand.


Instead, we are with you every step of the way -- from coming up with a strategy aimed at soliciting a response from your target demographic, to efficiently executing your campaigns, to providing back-end reporting that informs your path forward.  

 

DATA-DRIVEN STRATEGY

We begin every new partnership by taking the time to get to know you and your business. We want to understand your goals and challenges before setting forth a strategy. We are strong believers in learning about our clients before jumping into a plan that may or may not be effective. We have a sincere interest in helping you advance your goals.
 

After we assess your unique needs, we will recommend a strategy that includes narrowing in on the most effective platform(s), the ideal creator matches, and the right combination of organic and paid campaigns based on our over 14 years of experience working on over 31,000 campaigns and more than 17,000 trusted creators.

The Outloud Group Campaign Lifecycle
The Outloud Group Campaign Lifecycle & Process

WE ARE FULL SERVICE

Our team carries each campaign through from beginning to end. that means everything from finding new creators to measuring each campaign's performance and optimizing based on the results.

EVERY PORTFOLIO IS DIFFERENT

With every brand’s unique challenges and goals come unique solutions. There is no one size fits all strategy in influencer marketing. That’s why we work to listen first before making any recommendations regarding platforms, creator sizes, and paid vs organic campaigns.

 

Our goal is to maximize every dollar you spend on influencer marketing by engaging the top-performing creators.

The Outloud Group Campaign Management

9B+

integration views

17,000+

creator partners

14+

years of experience

31,000+

launched campaigns

GREAT RESULTS COME FROM TRUSTED (AND TESTED) ADVOCATES

We know that consumers seek recommendations from people they trust, but it doesn’t stop there.


We’ve spent the last 14 years discovering and partnering with many of the most effective creators across every major industry vertical.


From there we work strategically with both our brand and creator partners to ensure authentic messaging and advocacy to achieve the best results.