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  • The Outloud Group

CREATE THE CAMPAIGN: SOFI

our recommended influencer strategy


EPISODE #61


We “create the campaign” for all-star fintech company, SoFi. The sweet spot for influencer marketing exists when you have optimized all other marketing channels and are ready to AMPLIFY them through the voice of influencers. Here’s how we’d do it.


Visit our Youtube Channel for our bi-weekly video series, "Thinking Outloud" where we share industry knowledge, discuss influencer marketing trends and host influencers we work with. Also, follow and chat with us through Twitter , Instagram and LinkedIn!

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